How Much is My Gold Worth Per Gram?

How Much is My Gold Worth Per Gram?

How Much is My Gold Worth Per Gram?

Understanding Gold Prices: How Much Do We Pay Per Gram?


Ever found yourself wondering, "What's my gold worth per gram?"

 Well, you're not the only one scratching their head over this. It's the million-pound question for many looking to turn a bit of bling into some serious ka-ching. And here at Blackwell Jewellers, we get it. Gold isn't just metal; it's memories, investments, and sometimes, a little bit of magic.

So, let's pull back the curtain together and dive into the glittering world of gold prices. Get yourself ready it's going to be an enlightening ride, without the jargon but full of the good stuff you need to know.

The Basics of Gold Pricing

What in the World Determines the Price of Gold?

First you need to set the scene, it a bustling global stage where everyone from miners to moguls plays a part. The price of gold? It's like the stock market's heartbeat, skipping and soaring with supply and demand, market whispers, and even the occasional geopolitical hiccup.

It's a living, breathing entity, changing every day. And that's what makes it so  fascinating.

Types of Gold – Not All That Glitters Is the Same

Gold comes in many shades of glow. There's the 24ct, as pure as a love story; the 18ct sophisticated yet sturdy; down to the 14ct, perfect for everyday wear, and 9ct, hard wearing.  Each has its place, its purpose, and yes, its price.

Understanding this golden kaleidoscope is your first step towards savvy selling.

How We Calculate What We Pay for Your Gold.

How We Calculate What We Pay for Your Gold

The Evaluation Process

How Gold Is Tested for Purity

When you bring your gold to us, the first thing we do is get to know it a bit better. It's a bit like a first date, but with gold. We use a variety of tools and techniques to test its purity because, in the world of gold, it's what's on the inside that counts.

My team will use state-of-the-art equipment, including electronic testers and acid tests, to determine the exact carat of your gold. This process helps us understand the true value of your gold, ensuring that you get a fair and accurate offer.

The Tools and Techniques Used for Evaluation

We don't mess around when it comes to putting a price on your gold. Our toolkit includes the latest gadgets in gold testing technology. From precision scales for measuring weight to spectrometers that analyse the metal's composition, we've got the tech to make sure we're giving you the real deal.

And because we believe in transparency, we're more than happy to walk you through the process, so you know exactly how we've arrived at our offer.

Factors Affecting Our Pricing

Current Gold Market Prices

Just like the stock market, the price of gold is always on the move. But don't worry; we keep our eyes on it every day to make sure we know exactly what to pay.

We monitor the current gold market prices closely, ensuring that the rate we offer you is up-to-date and fair. This means you're getting a competitive price based on the very latest market data.

The Weight and Purity of Your Gold

The value of your gold is directly influenced by its weight and purity. The heavier and purer your gold, the more it's worth. It's that simple. We use precise scales to weigh your gold and determine its purity using the methods mentioned earlier.

This helps us calculate its true value, ensuring you get a price that reflects its real worth.

Overheads and Operational Costs

"Running a top-notch jewellery store like Blackwell Jewellers comes with its costs."

From maintaining our high-tech equipment to keeping our stores welcoming and our staff knowledgeable, there are overheads and operational costs involved.

However, we believe in fair pricing, which means we always strive to offer you a price that's not just competitive but also reflects the true value of your gold.

This is very important  – we need your gold. Yep, I'm not kidding. We sell it in all our stores and online, which means we're always looking to buy high-quality gold from people like you.

And because we understand the value of what you're offering, we're willing to pay above the gold scrap price.

Honestly, finding another place that does that might just be like finding a needle in a haystack.

"You will get more if you sell your gold privately"

Why Transparency Matters

Building Trust with Our Customers

Let's face it, trust isn't just handed out like free samples at the grocery store; it's earned, it takes a long time, I know, its taking me years to build it.

But, one thing I have learnt, and to be honest, it took a while to really focus on transparency, thing is, when you have three shops, you can not just run and hide. 

When you come to one of our stores with that precious piece of gold, we don't just see a commodity; we see a piece of Jewellery that we can re home. That's why we're committed to being as clear as glass about how we price your gold.

We want you to feel confident and secure, knowing you're getting a fair deal. After all, we're not just in the business of buying and selling gold; we're in the business of building relationships.

Ensuring a Fair Deal for Both Parties

Fairness is a two-way street. It's about making sure both you, the seller, and we, the buyer, walk away feeling good about the transaction. This mutual satisfaction is what keeps our wheels turning.

By being upfront about our pricing, we ensure that there are no surprises

Transparent Pricing: Our Commitment to Fairness

Building Trust with Our Customers

Trust isn't something you can just pick up off the shelf; it's got to be built up bit by bit, especially when it comes to something as personal as your gold jewellery. At Blackwell Jewellers, we're all about keeping things clear and straightforward.

We're not just trading gold; we're sharing in your stories and ensuring you know exactly how we come to our prices. That transparency?

It's the foundation of the trust we aim to build with every person who walks through our door.

You're not just another transaction to us. We're here to offer a fair deal, making sure that when you choose to sell to us, you're doing so with confidence. Sure, selling your gold privately might sometimes seem like a more lucrative route.

But think about it—do you really want the hassle of strangers on eBay or Facebook, haggling and undervaluing what you know is worth more?

Ensuring a Fair Deal for Both Parties

Fairness is crucial, and it goes both ways. We want you to leave feeling positive about our deal, just as much as we want to feel good about it. That means no surprises, just a straightforward, honest exchange.

Yes, we're running a business, and yes, we aim to make a profit, but not at the expense of fairness or your trust.

Selling to us saves you time and the unease of dealing with strangers. It's true; we do make a profit on items we pay above scrap for, but that's the reward for the effort we put into marketing our brand and the time it takes to sell each piece.

It's about giving you a hassle-free option that respects your time and the value of your jewellery.

How We Ensure Fair Pricing

Regular Updates on Gold Prices

Gold prices can swing faster than a pendulum in a clock shop. That's why we keep our eyes glued to the market, ensuring our prices are as current as the latest tweet. We adjust our rates to reflect the most up-to-date market prices, ensuring you get the fairest offer for your gold, based on real-time data.

Open Communication About Valuation

We're big on communication here at Blackwell Jewellers. Think of us as an open book when it comes to valuing your gold. We'll walk you through every step of our evaluation process, explaining how we arrived at our offer. Questions? Ask away. Doubts? Let's clear them up. We're here for you, every step of the way.

A Testament to Our Integrity

Here's something you should know — I've built up three stores over the last 15 years. That's a decade and a half of smiles, handshakes, and countless transactions. And here's the thing: you don't build a legacy like that by pulling a fast one on people.

We couldn't do that even if we wanted to — which we don't, by the way. We're as visible as the jewellery in our display cases. Hiding? That's not in our vocabulary. Our doors (and our pricing) are always open, a testament to our commitment to fairness and integrity.

Examples of Gold Valuations

Case Studies

I could tell you  hundreds of examples of gold valuations, turning this article into a novel thicker than "War and Peace." But let's be honest, those are just words on a page. Instead, I want to share a story with you — a real story about a real person, whom we'll call Chris, for the sake of this tale.

It was a chilly December in 2023, the kind of cold that makes you think twice about leaving your cozy home. Gold was scraping at £18.20 per gram, a decent rate that had everyone from hobbyists to hardcore collectors buzzing. Chris, with a curb chain weighing in at a hefty 124 grams came in.

He'd been shopping around, getting offers left and right, but the best he'd found was £2100. That works out to about £17.00 per gram — not too shabby, but not the best either.

When Chris walked into our store, we didn't want to play games or haggle over pennies. We saw the value in his chain — not just in the weight of the gold, but in its potential to find a new home.

So, we offered £20 per gram, straight up. No fuss. Just a fair price for a piece we knew would sell. Chris walked out with £2480 in his pocket, a smile on his face, and a story to tell. And that, my friends, is what it's all about.

Example Valuations of Different Carats and Weights

Now, imagine if Chris's curb chain had been 18ct gold, which contains 75% pure gold. The valuation would adjust accordingly, reflecting the purity and market value.

This is why understanding the carat and weight of your gold is crucial when considering selling it. Each piece tells a different story, and its value can vary significantly.

How to Maximize Your Gold’s Value

Tips for Selling Your Gold

Selling gold isn't just about finding the right buyer; it's about timing, knowledge, and presentation. Here are a few tips to ensure you get the best value for your gold:

  • Know Your Gold: Understand the carat, weight, and current market price. The more you know, the harder it is for someone to undersell your piece.
  • Keep It Clean: A little polish goes a long way. Presenting your gold in its best light can sometimes improve its valuation.
  • Get Multiple Offers: Don't settle for the first offer. Shop around, but remember, the highest offer isn't always the best. Consider the buyer's reputation and transparency.

Best Times to Sell

Gold is currently at an all-time high, and it shows no signs of dipping anytime soon. However, the market can be unpredictable. Generally, during times of economic uncertainty, gold prices soar as investors look for stable investments.

Keeping an eye on market trends and selling when the price is right can maximize your returns.

Remember, gold isn't just a metal; it's a market. And like any market, it has its ups and downs. Selling your gold isn't about making a quick hit; it's about making a smart move at the right time.

Your Questions Answered

Common FAQs About Selling Gold

Q: How do I know if my gold is real?
A: Bring it in! We can test your gold for authenticity using our state-of-the-art equipment. No guesswork needed.

Q: Will I get paid based on the day's gold price?
A: Absolutely. We constantly update our prices to reflect the current market rate, ensuring you get a fair and transparent offer.

Q: Can I sell gold that's broken or damaged?
A: Yes, you can. The value of gold is in its content, not its condition. We're happy to take a look at whatever you have.

Q: Do you buy gold in any form?
A: We sure do. From jewellery to coins and everything in between, if it's gold, we're interested.

How to Get Started with Selling Your Gold

Ready to turn that gold into cash? Here's how to get started with Blackwell Jewellers:

  • Gather Your Gold: Collect any gold items you're interested in selling. This can be jewellery, coins, bars, or scrap gold.
  • Visit Us: Bring your items into one of our three stores. No appointment necessary — we're always here to help.
  • Get a Valuation: Our experts will assess your gold, evaluating its weight, purity, and current market value.
  • Receive an Offer: We'll make you a fair, transparent offer based on our assessment. No pressure, no obligation.
  • Make Your Decision: If you decide to sell, we'll process the transaction and you'll walk out with cash in hand. If you decide to hold onto your gold, that's okay too. We're just glad to have had the opportunity to assist you.


We've been through quite a bit together in this guide, haven't we? Walking you through how we figure out what your gold's really worth and making sure you've got the right info to make a smart move. That's been our goal from the start.

Here at Blackwell Jewellers, being fair and clear about how we do things isn't just something we write down; it's how we actually operate.

It's all about honesty and playing straight with you because every piece of gold you bring in, every transaction we make, it's more than just business—it's about building a relationship that lasts.

Deciding to sell your gold, whether it's a piece that means a lot to you or just something you've had lying around, is a big deal. And we get that. That's why we're all about making this experience as easy and beneficial for you as we can.

If you're thinking about selling, or just want to know what your gold is worth, We are here to help.

Thanks for thinking of us when it comes to selling your gold. But remember, when you're dealing with us, you're not just selling your gold; you're placing your trust in us. And believe me, we value that trust more than anything.

James Team Blackwell's

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